Robert Solis | Indian Motorcycles
portfolio_page-template-default,single,single-portfolio_page,postid-151,hazel-core-1.0.4,ajax_fade,page_not_loaded,,select-child-theme-ver-1.0.0,select-theme-ver-4.3,wpb-js-composer js-comp-ver-5.5.2,vc_responsive

Indian Motorcycles


Case Study:


We developed this conceptual campaign experimenting with juxtaposing a new look while honoring the brand’s classic heritage. As part of our creative strategy, I aimed to generate a contemporary brand aesthetic that was modern and structured, highlighting the motorcycles’ beauty and timelessness.


To achieve this goal, I created a series of ads that featured high-quality images of Indian Motorcycles from the perfect angle. Then, a minimalist aesthetic background was designed, cradling the body containing modern typography and a color scheme that was both bold and refined, coupled with powerful headlines reflecting the passion for these fantastic machines.

© Copyright 2023. Robert Solis. All rights reserved.