Digital & Social

CHALLENGE: Pebl needed to make a big “splash” in the HR space. We needed to build awareness among HR leaders navigating the complexity of hiring across borders. With compliance, payroll, and employment regulations varying by country, global hiring can quickly become overwhelming. The objective was to drive qualified leads while positioning Pebl as the modern and easy way for companies to hire and manage talent worldwide.

SOLUTION: Engine created a playful, highly recognizable campaign by anthropomorphizing the Pebl logo into a character. The Pebl “guide” appeared in different scenarios—equipped with country-specific gear and placed within beautifully illustrated backdrops featuring global landmarks. Paired with clear, benefit-driven headlines, the campaign visually reinforced Pebl’s role as the friendly partner that makes global hiring simple anywhere.

CHALLENGE: Ooma, a leading cloud-based business and residential communication solutions provider, wanted to promote its vendor partnership program with maximum impact and efficiency. The goal was to reach its target audience cost-effectively while driving membership conversions and generating high-quality leads.

SOLUTION: We created a fun digital display ad campaign designed for impact. At its core was the powerful tagline, “Invincible Together,” which encapsulated the strength of collaboration. Through compelling concepts, the campaign effectively highlighted the key benefits of partnering with Ooma, reinforcing the value of teamwork and shared success.

CHALLENGE: Velocity Global wanted to increase awareness among HR managers responsible for global hiring. As global hiring grows, HR leaders face complex compliance, payroll, and employment regulations in multiple countries. The goal was to drive website traffic and qualified leads while positioning Velocity Global as the simplest way to hire.

SOLUTION: Engine developed a targeted display campaign speaking directly to HR decision-makers. Clear, benefit-driven messaging highlighted how Velocity Global removes the complexity of global hiring, making it fast, compliant, and effortless to build teams anywhere in the world.

CHALLENGE: Ooma, Inc., a leading provider of cloud-based communication solutions, sought to introduce Ooma Office, its business-focused phone system, to a new audience. The goal was to increase brand awareness, drive website traffic, and generate a steady pipeline of new leads for its innovative business communication services.

SOLUTION: We created a social media campaign around the “Good Call” vs. “Bad Call” umbrella concept, designed to engage the audience with humor and impact. This versatile theme was strategically crafted to resonate across multiple platforms, sparking interaction while effectively conveying Ooma’s value in business communications.

CHALLENGE: Ooma, a leading provider of cloud-based communication solutions, sought to correct a common misconception among some potential customers—that setting up Ooma Office was complex. To shift this perception, the company needed a campaign to demonstrate just how simple, seamless, and hassle-free the installation process truly is.

SOLUTION: We created a series of playful, engaging ads built around the concept: “Installing Ooma Office is so easy, anyone can do it.” This theme was seamlessly integrated across multiple channels, including digital and mobile landing pages, which directed visitors to Ooma’s website for step-by-step installation demos.