ROBERT SOLIS
CONCEPTUAL CD/AD
SUMMARY :
I’m a creative professional devoted to solving brand challenges and crafting harmony between art and business. With a sharp eye for design and solid writing chops, I’m also a strong conceptual thinker with a proven ability to translate concepts across media channels. I’m a hands-on team player, fun collaborator, and kind mentor with expert-level proficiency in Adobe Creative Suite and a firm grasp of both emerging and traditional tools and methods. I possess impeccable time-management prowess and am known as a reliable steward of budgets and timelines. I’m equipped with native-level fluency in English and Spanish. And I have an above-average ability to make people laugh.
robertsolis415@gmail.com
415•793•9226
Tomales/San Francisco, CA
LinkedIn Profile
robertsolis415@gmail.com
ENGINE, LLC | Founder/ Creative Director | San Francisco, CA (10/2001-Present)
• Manage all key administrative and operational agency functions
• Oversee accounts and nurture client relationships
• Cultivate partnerships with suppliers, freelancers, and vendors
• Spearhead project assignments from concept to completion in a client-facing environment
• Evaluate, generate, and negotiate contracts
• Manage project timelines and budgets
• Lead cross-functional concepts across digital, social, and traditional media
• Provide hands-on design, art direction, and copywriting as needed
ACCOUNTS: Sterling Vineyards, Diageo, Wente Family Estates, Mayo Family Winery, Panasonic, Webroot, Inc., Bank of Marin, Birkenstock, USS Hornet Museum, Microfocus, McRoskey Mattress Co., California Closets, San Francisco Symphony, Puccini & Pinetti, TriNet HR, Blue Shield of California, VH1, MTV, Pier 39, Ambassador Toys, SPL Construction, Blue & Gold Fleet, Ooma, Inc., Sparrow, Inc., TrueDialog, Inc., Elvy Lab.
TECHNICAL :
Photoshop, InDesign,
Illustrator, Adobe XD, Figma,
Spark, Animate, Flash, Slack,
Acrobat Pro, Keynote, MS Word,
Powerpoint, Pages, QuarkExpress,
CSS Grid, Freehand, VS Code, Excel,
Dreamweaver, GitHub, HTML, CSS, WordPress, Zoom, Atom, Sketch Up,
MS Teams, Bootstrap, Flexbox, Firefly, Sketch, Discord, Sublime,
Midjourney, Dall-e, Chat GPT,
Adobe Premiere Pro, Audition.
SKILLS :
English and Spanish
Art Direction/Design
Copywriting/Storytelling
Packaging Design
UX/UI Design
Front-End Web Development
Project Management
Team Management
Motion Graphics/Animation
Photo/TV/Video/Audio/Film
Broadcast/Print Production
Illustration/Storyboarding
SOFT SKILLS :
Integrity
Dependability
Empathy
Teamwork
Inclusiveness
Team-building/Supervision
Problem-Solving
Effective Communication
Humility
Adaptability
Respect
WINKLER ADVERTISING | Associate Creative Director | San Francisco, CA (5/1998-10/2001)
• Filled Creative Director role during times of leadership transition
• Helped solidify existing client relationships and grow agency billings
• Responsible for providing concepts, art direction, and copy for all key accounts
• Supervised film, video, and photography production
• Provided supervision and guidance to creative, digital, and studio production teams
• Collaborated with Account Executives and Planners to develop a brand strategy
ACCOUNTS: 21 Century Insurance, The Oakland Raiders, The Learning Company, Intershop, Eidos Interactive, Mr. Stock, Andale.com, iPrint.com, Bravanta.com.
GARDNER, GEARY, COLL & YOUNG | Senior Art Director | San Francisco, CA (7/1997- 5/1998)
• Contributed to agency morale with camaraderie, humor, and strong interpersonal skills
• Delivered creative magic on a variety of mediums, including TV, radio, digital, and OOH
• Supervised TV, radio, and photography production from beginning to end
• Organized creative for a smooth transit to studio and production departments
• Commissioned artwork; negotiated costs and usage; oversaw completion of projects
• Worked across agency departments to produce cross-disciplinary, multi-channel work
• Helped elevate agency profile by generating work recognized by industry press
ACCOUNTS: Fairmont Hotels and Resorts, Fetzer Vineyards, Bonterra Wines, Stri-Dex, Inc., Webvan.com, Inc. State Fund Worker’s Compensation Insurance, Reel.com, .
KIRSHENBAUM BOND & PARTNERS | Writer/Art Director | San Francisco, CA (4/1996-6/1997)
• Served dual roles as Copywriter and Art Director in the fledgling San Francisco office
• Delivered word-smithing gold on packaging, radio, branding, and TV assignments
• Collaborated with senior stakeholders to ensure cohesive brand positioning and strategy
• Conducted casting, supervision, and on-set direction for radio and TV productions
• Developed logos and brand marks using illustration, design, and digital compositing skills
• Contributed Churchillian blood, toil, tears, and sweat consistently
ACCOUNTS: Mother’s Cookies, Score Learning Centers, San Francisco Seals.
FAHLGREN BENITO ADVERTISING | Art Director | Tampa, FL (3/1994-4/1996)
• Awarded 23 Addys, plus other local, regional, and national awards
• Generated news-worthy work recognized by CNN, NPR, WSJ, Adweek, Ad Age, and others
• Supplied ninja-level concepts, art, and copy on all key agency accounts
• Assisted new business efforts with presentation boards and pitch decks
• Performed illustration and sketching duties on storyboard and animatic assignments
• Supported new business efforts with collateral and marketing materials
ACCOUNTS: McDonald’s Corporation, Florida Tourism, Florida Cadillac Dealerships, The Florida Aquarium, The Tampa Tribune, Zoo Tampa, The Salvador Dali Museum, National Conference of Christians and Jews, Bealls Florida, Rocky Boots.
FREELANCE :
AGENCIES: McCann SF, Ogilvy ATL, 360º Advertising ATL, JWT ATL, Daily LA.
ACCOUNTS: Microsoft, Coca-Cola, Cartoon Network, Turner Networks, IHOP, General Electric, The Beef Council, USG Corporation, NFL Game Rewind.
EDUCATION :
PORTFOLIO CENTER/MIAMI AD SCHOOL, Atlanta, GA
Degree in Art Direction
UNIVERSITY OF FLORIDA, Gainesville, FL
Bachelor of Science in Advertising
CERTIFICATIONS :
HTML Essential Training – Lynda.com – Jen Simmons.
CSS Essential Training – Lynda.com – Christina Truong.
Essential HTML – Codecademy.
Essential CSS – Codecademy.
Essential Javascript – Codecademy.