CASE STUDIES:
VELOCITY GLOBAL
Tradeshow Booth
CHALLENGE: Velocity Global, a leader in global workforce management, needed a tradeshow booth with stopping power that could clearly communicate the simplicity of hiring, paying, and managing talent across 185+ countries without entities. In a crowded expo environment filled with technical messaging, the challenge was to generate a memorable experience that would immediately resonate with HR leaders and business decision-makers visiting the event.
SOLUTION: We designed an immersive booth that visually expressed Velocity Global’s worldwide reach. The space was cleverly split into two global scenes; one a Japanese streetscape, the other a rainy London setting, symbolizing the range of markets Velocity Global enables companies to operate in. The walk-through environment transformed global hiring into a tangible experience, reinforcing the brand’s promise of managing talent anywhere in the world without entities.
PEBL, Inc.
Tradeshow Booth
CHALLENGE: Pebl needed a tradeshow booth with immediate stopping power—something that could visually express how easily companies can hire and manage talent across borders. In a crowded expo hall full of technical HR messaging, the challenge was to create a memorable experience that would quickly resonate with HR leaders and global hiring decision-makers.
SOLUTION: Engine designed a dramatic bridge-inspired booth symbolizing the connection between Pebl and global talent. Crafted in translucent aquamarine blue, the structure featured railings illustrated with iconic world city landmarks, creating a striking visual metaphor for Pebl’s ability to bridge borders. The bold architectural centerpiece became a show-stopping booth.
SPARROW
Tradeshow Booth
CHALLENGE: Sparrow, a leading provider of employee leave management solutions, needed a high-impact tradeshow booth concept designed to captivate and engage its predominantly female HR audience. The goal was to create a memorable, immersive experience that not only sparked excitement but also effective convey its messaging.
SOLUTION: We developed a visually captivating tradeshow booth concept centered around the “Stress-Free Employee Leave. Now that’s a treat worth sharing” theme. Transforming the space into a charming chocolate boutique on a white cobblestone street. This immersive experience captured attention and generated substantial booth visits.
SPARROW
Tradeshow Booth
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OOMA
Tradeshow Booth
CHALLENGE: Ooma, a leading cloud-based business communication solutions provider, sought to create a high-impact tradeshow theme designed to resonate with its predominantly male audience. The objective was to showcase Ooma’s business products as powerful revenue and operational efficiency drivers.
SOLUTION: We developed a high-energy creative concept built around the theme “Ooma is a Money Machine.” Inspired by the iconic time-traveling car from Back to the Future, we crafted an immersive experience that cleverly merged innovation and financial success, reinforcing Ooma’s role as a game-changing business solution that drives revenue and growth.
